A Business Improvement Program, Essay Example

A business improvement program should include ways in which employees may better communicate not only with each other and their boss but also with the client. Thus, it’s imperative to have a business model that makes improvements to their communication strategies. This can best be done through social media. Social media is a quick, fun, and informative way in which communication can be accomplished. It’s pervasive design and instantaneous results make it a good business model, plus, emails, facebook, and twitter are clever and fun ways in which a company can stay on the cutting edge of technology while also improving client and employee motivation and relations.

Using Facebook, Twitter or sites such as LinkedIn allow communication to be like a type of game. Notifications can be sent to company provided cell phones or ipads making correspondence easier and quicker. The company can also use such devices to allow employees to use these sites to create both better marketing strategies and PR campaigns. Having a company YouTube account may be an innovative tool as well as it provides both a cheap and fun way in which the company can advertise specials, jobs, and workplace seminars. The potential cost of using social media is merely the cost of keeping equipment up-to-date as well as the cost of internet. LinkedIn, Facebook, YouTube, and Twitter are all free to use. Thus, the company saves money on advertisement while also keeping their work force engaged. The main points are that social media needs to be a main component of the work place because it’s cheap, fun, and progressive.