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Introduction and Documenting Finishes, Essay Example

Pages: 1

Words: 339

Essay

Business Concept Statement

The paint business company have the ability to grow at very fast rate due to the need that exists in the market for paint products and finishings. Therefore, there is a particular need to have a functioning business concept that can get applied to the success of the firm. A decent business idea is necessary since it works as a road map for the business operation. The corporate design concept for Benjamin Moore Paint Company is to create a good relationship with the consumers and bake them feel involved with the firm and for them to feel involved in the design of new products. The desire will be incorporating current trends with the new customer requirements. The themes will revolve around the colors schemes which have the attraction people from all works of life.

Moore company settled for the design concepts based on the need to have new clients who will get satisfied and feel involved with the new products in the enterprise. New requirements and desire in the market for the business needs. Young people need to feel involved in the type of paint products currently available. They are critical design concepts since the company requires constant adjustments for the market industry. It is important for the consumers to feel involved in the company’s decision-making regarding paint products that get produced. The company will be sending paint samples to prospective clients since their needs always come first.

The accomplishment of the design concepts will get achieved through a forum for interaction with the customers. There will be open days where the customers can come and visit the paint company and view all the products available and the manner in which the colors get made and the amount of care and details that are involved in the process of manufacturing. The principle design for paint is keen on the need for proper texture involved in the finishes which make the clients satisfied. The lines and shapes are of grave importance since these patterns are essential for good paint use.

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