Outofsight Speaker Company, Essay Example

Since Washburn Electronics is currently a wholesale distributor for two competing electronics distribution companies, it is essential to determine whether they plan to take on additional electronics businesses as clients. Ultimately, it is preferable to work with a company who is not working with the competition, and it is essential to ensure that this distributor does not prefer one company over the other so that an agreement with them would maximize the selling potential of the Outofsight Speaker Company in Kentucky. Therefore, I will ask whether Washburn Electronics intends to partner with other electronics companies for distribution and ask them to explain the type of speakers they distribute for the other companies. If the products are not comparable, competition and a fight for attention would be less likely a concern with this distribution company and a partnership would be more agreeable.

Another important question to ask Washburn Electronics would be to define how much demand exists for the speakers in Kentucky. If it is found that demand is low and that the competitor companies that Washburn Electronics has partnered with provide enough product to satisfy the market, then it would be beneficial for the Outofsight Speaker Company to take its business to a state where these product needs have not been met. In addition, the specific type of speaker being sold is important here as well, and questions concerning demand for the type of speakers being sold by Outofsight should be brought up as well.

The most important question to ask Washburn Electronics is why Outofsight should choose them as a distributor over their competitors. This will help the company gain a greater understanding of the electronics distribution market in Kentucky and provide Washburn Electronics with an opportunity to show why they are the best. It is essential to determine which company would be the best to partner with so this is a very important question to ask outright.

References

Outofsight Speaker Company/Washburn Electronics Case Study. (n.d.). Retrieved electronically.