Back to School Offer

Get 20% of Your First Order amount back in Reward Credits!

Get 20% of Your First Orderback in Rewards

All papers examples
Get a Free E-Book! ($50 Value)
HIRE A WRITER!
Paper Types
Disciplines
Get a Free E-Book! ($50 Value)

Walt Disney Organizational Approach, Research Paper Example

Pages: 2

Words: 567

Research Paper

Organizing, according to  Management Innovations (2008), is the process of assigning tasks developed in the planning stages of a business strategy , to individuals  or groups to generate the actions that will enable the achievement of organizational objectives. It is also a mechanism by which people are given specific assignment that collectively will contribute to continuous creativity and innovations, maximum productivity and high levels of profitability.

Walt Disney, in an effort to manage creativity, according to Lynch (2001) placed great focus on organizational design and culture, among other variables.

The company from inception, seemed to realize that without clearly defining its organizational culture, it would stumble through whatever organizational process that was operational, and as such, incorporated it in its four foundational structural, which Lynch (2001), identified as definition of culture, designing of ideas, designing the process and refining the product or service.

The leadership of Walt Disney made sure that each Cast Member or employee, from the point of orientation onwards, knows the culture of the company, as such will always be positioned to offer ideas as to how the entity overall, can continuously achieve greater levels of creativity and innovations in its entertainment operations.

Organizationally, the process then extended to the alignment of the ideas received, in order to ensure  that they will be able to fit the company’s organizational culture as well as its creativity and innovation plans.

Organizational Design, according to BYU Training Department (20122), is made up of four phases and these are, (a) preliminary analysis, (b) strategic design, (c) operational design , and (d) implementation. Walt Disney on inspection has fully embraced these procedures in its drive to achieve creativity and innovations within its operations on a daily basis.

Ideas from Cast Members are aligned after analysis, to fit its cultural norms and expectations as well as to make good business sense , according to Lynch (2008), while in the designing phase both operational and strategic, the company reports that it strive to ensure that the ideas accepted are able to move from conception to implementation as efficiently as possible, so that it can save time, money and Cast Members passion.

In the final aspect of the organization design structure, the company refines the product or service that will be offered to its customers, by making as many changes as deemed necessary, until a key innovative entity that will drive the bottom line to new heights is created. This is then packaged and marketed to the public with great expectations  as it relates to customer satisfaction and taste.

On examination of Walt Disney’s approach to organization, in the context of the business operations generally, it can be concluded that the company organizational process has been extremely successful, especially in the way it engages it employees from the orientation stage onwards, to make contributions to fit its organizational culture and design. The company also continuously manages the entire process, even after the final products and services are delivered to its customers, to ensure creativity and innovations are effectively inculcated at all levels.

Walt Disney therefore, has established a benchmark that all companies with a desire to achieve similar levels of stability and profitability should seek to replicate going forward.

Reference

Brigham Young University – Training Department (2012). Strategic Organizational Design Process Retrieved from:

www.training.byu.edu/documents/StrategicOrganizationDesign.doc , 10/06/12

Lynch, L. (2001). Sustaining innovation: Walt Disney instilled how. T + D, 55(6), 44-49.  Retrieved from http://ezproxy.snhu.edu/login?url=http://search.proquest.com/docview/227006975?accountid=3783

Management Innovations  (2008). Define Management and Its Function Retrieved from: www.managementinnovations.wordprep.com/2008/12/03/define-management-its-function/, 10/06/12

Time is precious

Time is precious

don’t waste it!

Get instant essay
writing help!
Get instant essay writing help!
Plagiarism-free guarantee

Plagiarism-free
guarantee

Privacy guarantee

Privacy
guarantee

Secure checkout

Secure
checkout

Money back guarantee

Money back
guarantee

Related Research Paper Samples & Examples

Cons of Human Cloning for Reproductive Cloning, Research Paper Example

Cloning has been found to have many potential benefits from a reproductive perspective. While the advantages are numerous, it is also important to take into [...]

Pages: 1

Words: 361

Research Paper

The Expositor’s Bible Commentary, Research Paper Example

Introduction The purpose of this analysis is to provide a deeper understanding of 2 Timothy 3:10-17, which intends to demonstrate that it is important for [...]

Pages: 10

Words: 2802

Research Paper

Just Because It Has Wings Does Not Mean It’s an Angel, Research Paper Example

Experienced writers who use allegoric literary devices often leave the readers wanting to know the real meanings behind the metaphoric examples. Set during an undefined [...]

Pages: 11

Words: 3140

Research Paper

Should Incarcerated Women Be Allowed to Care For Their Newborn Infants? Research Paper Example

Even as increasing numbers of women are sentenced to prison terms, the society and the criminal justice system are only beginning to confront issues specific [...]

Pages: 5

Words: 1407

Research Paper

Raising the Federal Minimum Wage, Research Paper Example

David Shipler broaches public policy pertaining to poverty in an inductive manner, inquiring what the working poor in America need rather than what the private [...]

Pages: 11

Words: 3016

Research Paper

Marketing Strategy Designated Driver, Research Paper Example

Target Market Behavior Research In order to reveal the behavior patterns of the target market (single or casually dating,  childless people 21-45), it is important [...]

Pages: 6

Words: 1520

Research Paper

Cons of Human Cloning for Reproductive Cloning, Research Paper Example

Cloning has been found to have many potential benefits from a reproductive perspective. While the advantages are numerous, it is also important to take into [...]

Pages: 1

Words: 361

Research Paper

The Expositor’s Bible Commentary, Research Paper Example

Introduction The purpose of this analysis is to provide a deeper understanding of 2 Timothy 3:10-17, which intends to demonstrate that it is important for [...]

Pages: 10

Words: 2802

Research Paper

Just Because It Has Wings Does Not Mean It’s an Angel, Research Paper Example

Experienced writers who use allegoric literary devices often leave the readers wanting to know the real meanings behind the metaphoric examples. Set during an undefined [...]

Pages: 11

Words: 3140

Research Paper

Should Incarcerated Women Be Allowed to Care For Their Newborn Infants? Research Paper Example

Even as increasing numbers of women are sentenced to prison terms, the society and the criminal justice system are only beginning to confront issues specific [...]

Pages: 5

Words: 1407

Research Paper

Raising the Federal Minimum Wage, Research Paper Example

David Shipler broaches public policy pertaining to poverty in an inductive manner, inquiring what the working poor in America need rather than what the private [...]

Pages: 11

Words: 3016

Research Paper

Marketing Strategy Designated Driver, Research Paper Example

Target Market Behavior Research In order to reveal the behavior patterns of the target market (single or casually dating,  childless people 21-45), it is important [...]

Pages: 6

Words: 1520

Research Paper

Get a Free E-Book ($50 in value)

Get a Free E-Book

How To Write The Best Essay Ever!

How To Write The Best Essay Ever!