Marketing college paper examples

Marketing Strategy Analysis, Coursework Example

What are the characteristics of current and potential customers? (e.g. underlying benefits sought and the decision making unit, factors influencing choice.) The current potential customers of Coca Cola are young [...]

Pages: 6

Words: 1585

Coursework

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Apple Position Analysis, Research Paper Example

External Analysis Economy – The U.S. economy has finally been showing signs of improvement and the unemployment rate has been falling. The Fed believes that unemployment rate will continue to [...]

Pages: 1

Words: 272

Research Paper

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McDonalds in India, Coursework Example

What are the main macro-environmental factors a fast food retailer needs to consider when entering the Indian market? (STEEP or PESTEL Analysis)? When entering the Indian market, McDonald’s company should [...]

Pages: 1

Words: 138

Coursework

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4Cs and 4Ps, Essay Example

When an organization plans to introduce a new product or service, it usually undertakes a marketing planning process commonly known as 4Ps. 4Ps stands for Product, Price, Promotion, and Place. [...]

Pages: 2

Words: 472

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Account Manager Excellence: ExecuStay Express, Article Writing Example

There are so many other corporate apartments available it is essential to consider avenues to differentiate our services. Convenience is important when choosing a place to stay, so this is [...]

Pages: 1

Words: 240

Article Writing

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Marketing Business Mobile App for General Mobile Users, Research Paper Example

Background Business applications designed for mobile users come in different forms presenting different features. Most of these applications help the mobile users organize their appointments, take note of their everyday [...]

Pages: 1

Words: 233

Research Paper

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